Taskgen
Taskgen
Task management
Task management
Project overview
Project overview
Taskgen is a productivity app that helps teams organize their daily work without stress. The team needed a landing page that feels calm, clear, and makes people want to try the app. My goal was to design a website that reflects the product’s simplicity and structure.
Taskgen is a productivity app that helps teams organize their daily work without stress. The team needed a landing page that feels calm, clear, and makes people want to try the app. My goal was to design a website that reflects the product’s simplicity and structure.
Features overview:
Features overview:
The old site was crowded and hard to follow. It didn’t reflect the calm feeling the app gives or show the benefits clearly. Visitors felt confused, and bounce rates were high. There was no strong headline, and users didn’t feel confident trying the product.
The old site was crowded and hard to follow. It didn’t reflect the calm feeling the app gives or show the benefits clearly. Visitors felt confused, and bounce rates were high. There was no strong headline, and users didn’t feel confident trying the product.
How it works:
How it works:
I created a light, minimal design with more white space and a better visual flow. The headline focuses on solving the main pain: feeling overwhelmed. The design uses soft colors, clear typography, and screenshots that guide the user. The page now feels organized and calm—just like the product.
I created a light, minimal design with more white space and a better visual flow. The headline focuses on solving the main pain: feeling overwhelmed. The design uses soft colors, clear typography, and screenshots that guide the user. The page now feels organized and calm—just like the product.
Impact
Impact
After launch, Taskgen saw a 26% lower bounce rate and 1.8x more demo signups. Time on page increased by 40 seconds. Visitors now stay longer, understand the value faster, and take action. The site feels more aligned with the user experience of the product itself.
Conclusion
Conclusion
This redesign helped Taskgen communicate their value in a simple and honest way. It’s no longer just a page, it’s part of the product experience. Clear structure and emotional clarity turned visitors into users.
This redesign helped Taskgen communicate their value in a simple and honest way. It’s no longer just a page, it’s part of the product experience. Clear structure and emotional clarity turned visitors into users.
Available for new projects
Available for new projects
Available for new projects
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